Greats Brand Microsite

Keeping users engaged “beyond the click” is a struggle faced by any brand looking to reach users through online advertising – especially if you’ve got a self-targeted, qualified user who has gone beyond the bottom-line impression of an ad in their content.

This microsite was built to provide users a certain level of engagement and information that goes beyond the simple redirect link. It turns a video or banner ad into 100% share-of-voice, branded experience to “reward” the click…instead of leaving a user feeling that sense of regret and emptiness one gets when they’ve just clicked away from the content they initially came to see.


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