Mobile game apps have traditionally have a hard time monetizing their creations and are generally reduced to a couple of options: subscription or full-app purchase, in-app purchases (locked to game play. e.g. power-ups, unlocking levels, buying in-game funds), or advertising.
mobiMicro was built as an SDK for mobile game developers who wanted a plug-and-play, native solution for contextually relevant, in-app purchases to monetize their apps through an affiliate-type revenue model. This MVP solution created a store/shop button and mobile cart/purchase processing solution on any app which allowed users to quickly shop relevant products from online retailers without ever leaving the app.
From the design side of things, this ultimately came down to some basic styling for a cart and check-out process.
In addition to cart set-ups, promotions and specials were highlighted in product feeds for users who had set price watches or added products to their wishlists.